Privacy policy
Last updated: May 2026
Ovelya operates this store and website, including all related information, content, features, tools, products and services, in order to provide you with a curated shopping experience (the "Services"). Ovelya is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase using the Services or otherwise communicate with us.
Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described here.
Personal Information We Collect
When we use the term "personal information", we refer to information that identifies or can reasonably be linked to you. We may collect the following categories of personal information depending on how you interact with the Services:
• Contact details — your name, address, billing address, shipping address, phone number, and email address.
• Financial information — payment card information, transaction details, and payment confirmation.
• Account information — your username, password, security questions, preferences and settings.
• Transaction information — items you view, add to your cart, or purchase, return, or cancel.
• Communications with us — information you include when contacting our customer support team.
• Device information — information about your device, browser, IP address, and unique identifiers.
• Usage information — how and when you interact with or navigate the Services.
How We Use Your Personal Information
• Provide and improve the Services — to process your payments, fulfil your orders, manage your account, arrange shipping, and facilitate returns and exchanges.
• Marketing and advertising — to send you promotional communications by email or post, and to show you relevant advertisements on the Services or other websites.
• Security and fraud prevention — to authenticate your account and detect or take action against fraudulent or malicious activity.
• Communicating with you — to provide customer support and maintain our business relationship with you.
• Legal compliance — to comply with applicable law or respond to valid legal process.
How We Disclose Personal Information
We may disclose your personal information to third parties for legitimate purposes, including:
• With Shopify and other service providers who perform services on our behalf (payment processing, data analytics, customer support, fulfilment and shipping).
• With business and marketing partners to provide advertising services based on your online activity.
• When you direct or consent to our disclosure of certain information to third parties.
• In connection with a business transaction such as a merger, or to comply with legal obligations.
Your Rights and Choices
Depending on where you live, you may have some or all of the following rights in relation to your personal information:
• Right to Access / Know — you may request access to the personal information we hold about you.
• Right to Delete — you may request that we delete personal information we hold about you.
• Right to Correct — you may request that we correct inaccurate personal information.
• Right of Portability — you may request a copy of the personal information we hold about you.
• Right to Opt Out of Targeted Advertising — you may opt out of the processing of your personal information for targeted advertising purposes.
• Managing Communication Preferences — you may opt out of promotional emails at any time using the unsubscribe link in any email we send.
If you reside in the UK or European Economic Area, you may also have the right to object to or restrict our processing of your personal information, and the right to withdraw consent where we rely on it.
Security and Retention
We use reasonable security measures to protect your personal information. However, no security measures are perfect, and we cannot guarantee absolute security. We retain your personal information for as long as needed to maintain your account, provide the Services, comply with legal obligations, and resolve disputes.
Children's Data
The Services are not intended for children under the age of majority. We do not knowingly collect personal information from children. If you believe a child has provided us with their personal information, please contact us at contact@ovelya.com and we will delete it.
Changes to This Policy
We may update this Privacy Policy from time to time. We will post the revised version on this website and update the "Last updated" date. Please check this page periodically.
Contact
For any questions about this Privacy Policy or to exercise your rights, please contact us at contact@ovelya.com.